Affordable Website Showcases Wisconsin Senior Living Facility in Positive Light
As a small senior living facility, Colfax Health & Rehab faces ongoing competition from similar providers in the area. They needed a new website that helped them present their modern facility and award-winning senior care services in an appealing and professional light. This website had to have the right features to accomplish this key goal within a limited budget. Plus, the new website had to be designed, built and launched in less than 30 days.
The new website replaced an old site that was unorganized and difficult to navigate. The redesigned website includes:
- Clear, impactful “Why Choose Colfax” messaging to present a strong brand message.
- Image galleries to highlight the modern facilities and popular resident activities.
- Testimonials from residents and family members to provide credible endorsements
The new website is also super easy for in-house staff to update. This allows Colfax to easily keep essential information such as meal menus and activity schedules current. It also reduces the cost of using outside vendors to do the work.