This website redesign had several objectives. The first was to make the site more accessible to the community and easy to use to find information and resources. Second the site needed to promote the 0-5 Head Start programs and brand. We redesigned their logo to add in the Head Start elements and to communicate a professional, caring brand involving children.
To accomplish these objectives we streamlined the navigation, incorporated contemporary and relevant photos, formatted the copy for better readability and added multi-language translation functionality. On the home page we added in a strong call to action on the hero photo and links to two case studies.
We used large headlines and directive call-outs to improve readability and allow users to get information easily and efficiently. The look and feel reflects the branding setup by the logo which is fresh, nurturing and accessible.
Pinal Gila Community Child Services is a family centered, community based, not-for-profit organization that provides opportunities for preschool children and promotes self-sufficiency for families to build stronger, healthier communities.