Chippewa Valley Sporting Goods Website Redesign
Chippewa Valley Sporting Goods asked us to create a contemporary website that reflected personalized service, quality products, and competitive prices that rival “the big guys” …only with a local touch. They needed the new site up quickly to respond to a new vendor relationship. We launched the site less than two weeks after our first intake meeting.
The company’s brand colors and personality are woven into the site’s design, along with bold sports-related imagery. This drives home the message that the staff of Chippewa Valley Sporting Goods are sports apparel experts who deliver a great product for all types of local teams.
We restructured the contact and about pages to highlight the company’s multiple service lines. This allows users to identify and contact the appropriate person for the specific service they need. We also added the main number to the website header to emphasize that they are readily available.
The website is set up in WordPress which gives them the ability to make updates easily and efficiently.