Printed marketing collateral can take on many forms — sales brochures, tri-folds, and product sell sheets, point of purchase displays, direct mail pieces, and trade show materials.
The first step in the creation of a great marketing piece is understanding fully its end use and the intended audience. How will the piece be used? Is it intended as a quick takeaway or will it have a long shelf life?
Print is not dead
A cleverly designed and clearly written printed marketing piece can break through the online clutter if it is memorable and provides value. We think about the customer’s needs and work from there. Our process integrates clear branding with a consistent logo and color palette, thoughtful image selection and a compelling message.